Exhibit A: The job.
This whole thing started when I BS’d my way into a paid search job with NO experience. Just the paid search book I read cover to cover 3 days before [my first ever corporate] interview.
It worked, and I got the job. (Still a little impressed by myself TBH.) But the hard part was in front of me. I had to actually learn the job. It was do or die. So I did, and I thrived.
I transferred to their state-of-the-art social media room 7 months later (my real goal from the start, and something I was qualified for,) and did my best to absorb everything. I started managing ad campaigns with $100k+ budgets for recognizable brands.
But something was… off. Enter, entrepreneurship.
Exhibit B: The business(es).
Doing things someone else’s way didn’t sit well with me. So I did what you may have done. I started my first company as a side hustle while working at the corporate agency.
Eventually, I had enough clients to quit my job, hire an employee, and grow a solid team of contractors. I’d finally figured it out!
I experienced every setback, pitfall, and straight-up stroke of bad luck imaginable. Plus, I relied solely on word of mouth for clients. As an online marketer. The irony is not lost on me.
But, because I’m a pro figure-outter, I took things back to the drawing board, made a real strategy, and built a robust business. (For real this time.)
Then, I sold it. And went to work for the tech company that bought it as their Marketing Director. It was the perfect set up.
Until it wasn’t. My heart, mind, and gut were pulling me back to brand-building and entrepreneurship. The new job with the fancy title wasn’t gonna work out.
This was my moment. My chance to build the brand of my dreams with a new, clear vision of helping ambitious AF entrepreneurs use creative marketing to get visible and grow their businesses without sacrificing their sanity to do it.
Thus, Brand Good Time was born. And so was someone else.
Exhibit C: The baby.
My greatest, most fulfilling challenge yet.
And the reason I’m so passionate about customizing sustainable marketing strategies that honor your capacity as a person, a leader, and business owner.
I want you to spend less time figuring shit out and more time living.
Your business should add to your life, not take you away from it.
Ready for an unsolicited trip down memory lane?
Can you tell I just LOVED it?
Completely aware of the hair. Yes, I had really bad heartburn.
The 4th rendition of the logo - if that doesn't tell you how un-aligned I was with the brand