Mindful-Ish

®

Mindful-Ish® Parenting helps families to grow into problem solving teams by teaching them Mindful-Ish® parenting tacts. With Mindful-Ish® parenting, parents are taught strategic power plays that promote teamwork and communication.

Featured Project:

Hey BGT, can you help me...

Coach Franny came to us with the desire to launch a website for  Mindful-Ish®, a new brand aimed at teaching parents "Mindful-Ish®" parenting tactics to better connect with their families as a team.

Mindful-Ish® was in need of a face to the name, separate from Franny's personal brand, Coach Franny.

Here were her requests:
  • Create a website that embodies the Mindful-Ish® brand voice
  • Creatively differentiate 'Coach Franny' from 'Mindful-Ish®'
  • Craft a playful, sporty, and eye-catching site aesthetic that matches Mindful-Ish®'s main pillars

Mindful-Ish®'s Custom Concoction

A colorful & playful aesthetic

A youthful and sporty crossover

A full 10+ page website

A custom easter egg site hunt

strong brand identity

clear service cTA's

Pretty.

New.

Shiny.

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