Email marketing + why I love it (it’s not dead, one of the best middle-of-funnel marketing tactics) In fact, a crazy stat: More people are opening email accounts. In 2020, the number was 4 billion, and according to Statista, that number will increase to 4.6 billion users by 2025. All in all, It’s like a good […]

Email marketing + why I love it (it’s not dead, one of the best middle-of-funnel marketing tactics) In fact, a crazy stat: More people are opening email accounts. In 2020, the number was 4 billion, and according to Statista, that number will increase to 4.6 billion users by 2025. All in all, It’s like a good […]

Not having a small business marketing strategy is akin to having a car but not knowing where to drive it, or a destination and not knowing how you’re going to get there. Just because you have a solid idea, doesn’t mean it can flourish by itself.    In comes having a beautifully crafted marketing strategy.  […]

A personal branding photoshoot may always look like a lot of fun, and to be honest (coming from someone who has had quite a few) they really are. But they aren’t just for the sake of having content to post on the gram… They serve a higher purpose than just to elevate your feed.  So […]