Digital marketing. It’s everywhere we look on the internet. Literally, it’s everywhere. And good digital marketing involves good content, which sometimes calls for you or your brand to create original content to grab a potential viewer or consumer and build your brand aesthetic and name.

When it comes to social media, content is everything. It’s what gets us likes, follows, engagement rates, impressions – anything and everything under the sun that matters in the marketing or advertising world. UGC is a great way of accomplishing this. Check out the guide!

A lot of people today are focusing too much on building their followers on their Social Media platforms (e.g. Facebook, Instagram, Twitter, etc.). From business owners, content creators/bloggers, influencers, or big time brands- but we live in a world where likes and followers are becoming king.

Perhaps you have worked and grown your social media page, like Instagram, and you’re very happy that you have a lot of followers already. But as time goes by, you notice that likes, comments, and your overall engagements on your posts have been steadily decreasing.