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business

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Chronicles of a new brand that was born out of a professionally challenging period of time, and how you can do it too – with a little faith, trust and tequila (pixie dust optional). “A strong brand is all about innovating, playing, changing, and having fun in the process. It’s about not getting distraught or […]

September 21, 2020

How to Build a Brand (Real Good)

How to Build a Brand (Real Good)

Now more than ever, having an impressionable and well developed personal brand that you present to others, specifically on social and on your website, is more important than ever. People have begun to like the idea of working with individuals for specific projects they want done rather than work with a big corporation, or simply […]

Now more than ever, having an impressionable and well developed personal brand that you present to others, specifically on social and on your website, is more important than ever. People have begun to like the idea of working with individuals for specific projects they want done rather than work with a big corporation, or simply […]

Tools and tips to set you up for success   E-commerce is booming like never before; in fact, 68% of shopping occasions begin online. What does this mean for the in-person retail shopping experience? Doesn’t look TOO promising… (*sigh*- Neiman Marcus, we’re looking at you). With that being said, if you’re looking to start a […]

It’s Not Just for Moms Anymore   As Lizzo once said, “I’ve been waitin’ for this one!” and we feel the same way about this blog. Pinterest is such an underdog when it comes to how valuable people find the platform for their businesses. But it really can be a powerful tool, and a fun […]

Hey, I'm Lauren! Your marketing BFF.

I am a marketing mentor to budding entrepreneurs who want to market themselves online to their target audience confidently, authentically, and effectively without the time suck + overwhelm. 

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